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Helen Zink

Pracademic?

...is a word team coaching guru Prof David Clutterbuck uses often. I thought he was making it up (dad joke) but it's a real term and has been in use for around 30 years. The official definition is "someone who is both an academic and an active practitioner in their subject area". I consider myself a pracademic, and the book I am working on is a great example of this. I applied coaching team theories, models and best practice with a team, resulting in some successes and some failures. The book shares insight gained, which will inform future team coaching theories, models and best practice - a continuous learning loop.

If you'd like to understand how a pracademic approach can help you and your team, please get in touch.


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